Reading Context, I felt like there should be a sticker on the cover, much like the one on Cracker Jacks, which promises us ‘a prize in every box’ or perhaps the old slogan for Lay’s Potato Chips, ‘bet you can’t eat just one!’ These bite-sized clusters of observations are munchable and easy to digest, but inside, they carry thoughts that can wake you up in the middle of night. The topics here range across intellectual property, science fiction, technological innovation, media policy, and electronic publishing, but he is often at his best when he pulls things down to the human level, describing the pleasures of being a parent in the digital age, or that guy he knew long ago who wore his sweaters inside out.
Henry Jenkins, author of Convergence Culture: Where Old and New Media Collide.
